Web apps & custom development in Hastings, NE.

Hastings has been making things for a long time. Edwin Perkins invented Kool-Aid here in 1927, the sprawling Naval Ammunition Depot southeast of town was the largest in the country during World War II, and today its grounds hold an industrial park and the Central Community College campus. Dutton-Lainson, a maker of winches and hardware, has been headquartered here since 1886, and a ring of irrigation, seed, and grain businesses serve the center-pivot farms of Adams, Clay, and Webster counties. Hastings College and Mary Lanning Healthcare are among the largest employers, and the historic downtown fills each August for Kool-Aid Days. Roughly 25 miles south of Grand Island on U.S. Highway 281 and a short drive from Interstate 80, Hastings is close enough to share workers and customers with the other Tri-Cities while keeping its own base of retailers, restaurants, and professional firms.

A Hastings business often has two jobs online: convincing local residents to buy here rather than drive to Grand Island or Kearney, and reaching farm and ranch customers scattered across a dozen small towns who would never find a storefront by chance. In both cases the decision usually begins with a phone search, and a slow or confusing site sends that customer up Highway 281. GEO designs custom websites for Hastings companies on clean, crawlable code with truthful local content, and we help keep your Google Business Profile accurate so the two agree, which supports local-search eligibility. Google sets placement using relevance, distance, and prominence, so we cannot promise rankings or a volume of calls. The work is done remotely from our Providence, RI studio by phone, video, and email, on a fixed quote with a realistic schedule, and the site is yours outright at launch.