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Cost guide · Spas & wellness

What a spa or wellness studio website costs.

A spa website has one job before any other: make a tired person feel, within a few seconds on a phone, that this is the place to exhale. Photography, pacing, and a treatment menu that answers price and time up front carry that feeling, and booking embedded in the page lets it become an appointment without a phone call. For spas and wellness studios, a custom website from GEO Marketing Group starts around $3,500, most scopes are quoted near $6,500, and larger builds reach $14,000, with every project fixed in writing before work begins.

Quick answer

A spa or wellness studio website from GEO Marketing Group typically costs between $3,500 and $14,000, with $6,500 the planning midpoint most spa or wellness studio scopes are quoted near. The figure moves with page count, the features spas and wellness studios need, and connections to tools such as Vagaro, Mindbody, Boulevard, Square Appointments, or Mailchimp. Every project is quoted to a written scope, and you own the finished site outright.

The range

The numbers we quote spas and wellness studios from.

Starts around

$3,500

A focused build with the essentials in place.

Typically quoted near

$6,500

Where most spa or wellness studio scopes land once the pages, forms, and integrations they need are included.

Larger scopes reach

$14,000

More templates, content written from scratch, or functionality beyond a brochure site.

Published starting points and a planning midpoint, not a historical average and not a fixed quote. Every spa or wellness studio project is quoted to a written scope.

What moves the quote

The features spas and wellness studios usually need.

Each of these is real design and build work. Including one moves the quote toward the top of the range; deferring one, or already having it, moves the quote down.

  • A treatment menu with prices, durations, and add-ons that staff can edit without a designer
  • Online booking embedded inside your own pages through the scheduler you already use
  • Gift-card and package purchase paths that complete on a phone
  • Practitioner profiles with credentials, specialties, and availability
  • Digital intake and consent forms guests can finish before they arrive
  • Hours, parking, and directions on every screen, backed by an accurate Google Business Profile

Integrations that add scope

Connecting the site to what spas and wellness studios already run on.

A handful of integrations is routine and priced into most scopes. A tangle of older systems takes more care, and we say so in the quote rather than discovering it later.

  • Vagaro
  • Mindbody
  • Boulevard
  • Square Appointments
  • Mailchimp

FAQ

Spa or wellness studio website cost: common questions.

Why is there a range instead of one price for a spa or wellness studio website?

Because two spas and wellness studios rarely need the same site. A focused build with the essentials sits near $3,500. Most spas and wellness studios land near $6,500 once the pages, forms, and integrations they actually use are in scope. The top of the range, $14,000, is for larger sites with custom functionality, more content, or several integrations. Whatever the scope, the price is fixed in writing before work starts.

What pushes a spa or wellness studio website toward the top of the range?

Usually one of three things: more pages and templates to design, content that has to be written or photographed from scratch, or functionality beyond a brochure site, such as booking, a client area, or connections to Vagaro, Mindbody, Boulevard, Square Appointments, or Mailchimp. Each is real work, so each is scoped and priced rather than bundled in and hoped for.

Is there a cheaper way for a spa or wellness studio to get online?

Yes, and sometimes it is the right call. A website builder can be enough for a new spa or wellness studio that is testing an idea, provided it loads well on phones and lets you control titles, redirects, and structured data. If the current site has good bones, a website facelift starts at $3,500. We tell you which option fits before we quote anything.

Want a fixed quote for your spa or wellness studio website?

Tell us what your spa or wellness studio needs the site to do and which customer actions matter most. We come back with a written scope, a realistic timeline, and a fixed price.